
9 Ways To Avoid The Emotional Email
In this post, we share nine ways to avoid the emotional email.

Is Genre A Straitjacket?
Some writers believe their stories don’t fit into neat pigeonholes of genre. In this post, we ask: Is genre a straitjacket?

The Best Literary Quotes About Spring
Writers Write is a comprehensive resource for writers. In this post, we share a selection of the best literary quotes about Spring.

The Top 5 Useless Phrases In Emails
How does a business ensure that important emails are read and not deleted? In this post, we share the top 5 useless phrases in emails.

The Internal Critic Strikes Back
In this post, our blogger gets a letter from his inner critic when the internal critic strikes back.

What Are The Rules Of Write Club?
In this post, we share the rules of Write Club. The first rule of Write Club is: There are no rules.

Basic Plot Structure – 5 Plotting Moments That Matter
Use these 5 plotting moments that matter to start outlining your book. It is the basis of a basic plot structure.

A List Of Famous Fictional Detectives
Sometimes authors create a detective readers love. In this post, we share a list of famous fictional detectives.

Apostrophe Abuse
Luisa Zissman has received a large amount of media attention and not because she reached the final of The Apprentice. Instead of praising her business

5 Short Cuts For Creating An Inciting Moment
In the beginning of a story, a main character is confronted with a crisis. This post includes five short cuts for creating an inciting moment.

25 Types Of Content That Make Your Blog Irresistible
Make your content matter. In this post, we suggest 25 types of content that make your blog irresistible.

20 Types Of Content You Don’t Realise You’re Sharing
The truth is that everything we do online reveals us. We write about 20 types of content you don’t realise you’re sharing.

5 Ways To Catch Your Reader’s Eye With Your Opening Line
This post includes 5 ways to catch your reader’s eye with your opening line.

Why ‘Best’ Is The Worst Way To End Your Email
What is the best way to end your email? It certainly is not by using the word ‘best’ as a closing.

7 Online Tools To Help You Generate Content For Your Blog
Bloggers have to constantly create content. We have put together this list of 7 online tools to help you generate content for your blog.

5 Ways Internal Communications Will Never Be The Same
Social media is not just a ‘social thing’. It is radically changing the face of internal communications. Here are 5 ways internal communications will never

The Makings Of A Great Business Story
Once we understand the power of stories and accept the need for them in our businesses, we need to learn how to tell them. Use

7 Ways To Sharpen Your Business Writing Skills
If you work in a business environment you need to write well. In this post, we include 7 ways to sharpen your business writing skills.

15 Tips For Better Email Etiquette
Emails have changed the way we communicate in business. Most of us do not have the time to telephone our contacts, and most of them

How To Write A Case Study In 3 Easy Steps
What is a case study? In this post, we tell you how to write a case study in 3 easy steps.