
Social Media 101 – What Is Facebook?
We have written about various platforms in our Social Media 101 series. in this post, we talk about Facebook.

The Benefits of Reading – An Infographic
This infographic looks at the benefits of reading.

How A Believable Theme Builds A Believable Plot
Plot is theme in action. In this post, we discuss how a believable theme builds a believable plot.

6 Reasons To Use A Sub-Plot (& How To Make A Sub-Plot Work)
This post is about the importance of sub-plots. We give you 6 reasons to use a sub-plot and how to make a sub-plot work.

How Ernest Hemingway Changed The Writing Landscape
This post is about how the iconic author, Ernest Hemingway changed the writing landscape with his distinctively lean and economical style.

Social Media 101 – What Is A Blog?
We have created this series for blogging beginners: Social Media 101. In today’s post, we answer the question: What is a blog?

How Did Jane Austen Learn To Write?
In this post, we ask and answer the question: How did iconic English author Jane Austen learn to write?

The 12 Best Tools To Use Before Self-Publishing A Book
Guest Post: Publishing a book using traditional publishers can be intimidating for new and established writers alike. They are known for rejecting even the best

Should You Write For Yourself Or Your Audience?
For whom are you writing your book? In this post, we explore the question: Should you write for yourself or your audience?

10 Ways Writers Can Use Twitter To Reach Their Readers
Guest Post:Â Almost everyone is on Twitter, but many of us still struggle to understand and find ways to make full use of this social networking

25 Types Of Content That Make Your Blog Irresistible
Make your content matter. In this post, we suggest 25 types of content that make your blog irresistible.

20 Types Of Content You Don’t Realise You’re Sharing
The truth is that everything we do online reveals us. We write about 20 types of content you don’t realise you’re sharing.

5 Ways To Catch Your Reader’s Eye With Your Opening Line
This post includes 5 ways to catch your reader’s eye with your opening line.

Why ‘Best’ Is The Worst Way To End Your Email
What is the best way to end your email? It certainly is not by using the word ‘best’ as a closing.

7 Online Tools To Help You Generate Content For Your Blog
Bloggers have to constantly create content. We have put together this list of 7 online tools to help you generate content for your blog.

5 Ways Internal Communications Will Never Be The Same
Social media is not just a ‘social thing’. It is radically changing the face of internal communications. Here are 5 ways internal communications will never

The Makings Of A Great Business Story
Once we understand the power of stories and accept the need for them in our businesses, we need to learn how to tell them. Use

7 Ways To Sharpen Your Business Writing Skills
If you work in a business environment you need to write well. In this post, we include 7 ways to sharpen your business writing skills.

15 Tips For Better Email Etiquette
Emails have changed the way we communicate in business. Most of us do not have the time to telephone our contacts, and most of them

How To Write A Case Study In 3 Easy Steps
What is a case study? In this post, we tell you how to write a case study in 3 easy steps.