Writing is a core competency and all business writing must comply with Plain Language Legislation. Plain language is an opportunity for businesses to communicate.
Plain Language means communicating so that nobody misunderstands your writing.
Writing is the ‘new’ skill you should already have. However, clear communication in business is rare. Writing big words may make you feel clever. However, you’ll end up feeling stupid when clients and colleagues don’t understand you. Plain language makes sense. When good communication exists, people co-operate.
Plain Language is an opportunity. It is not a threat.
A ‘One Voice’ framework will create writing guidelines. A great company usually has a style guide for their employees to follow.
This serves as your continued professional development programme for communications. It also ensures a growing level of competency in your company and your stakeholders will know that you are exercising good governance.
(In South Africa: Laws regulate industry. Legislation requires you write in Plain Language. You cannot ignore this because you conduct most of your business in writing. The New Companies Act, Kings III, The Consumer Protection Act and The National Credit Act regulate the way you write in business. These laws demand that people understand everything you write.)
What is Plain Language?
Read the Legal Definition
You have two options with plain language legislation. Improve internal and external communications, or wait for the fallout and litigate.
If you enjoyed this article, read these posts:
- 93 Extremely Bad Business Writing Habits to Break
- How To Deflate Those Inflated Phrases
- 5 Reasons To Use Plain Language
- Writing In Plain Language – How To Remove Meaningless Phrases
If you want to improve your business writing skills, join us for The Plain Language Programme.