Persuasive Writing – Emotional vs Intellectual Words

Use this list of emotional vs intellectual words if you want to get an emotional, rather than an intellectual, response from your readers.

Persuasive writers use words to convince the reader to listen or to act. The best way to do this is by using the rules of Ethos Logos Pathos.  Be credible, be logical, and appeal to your reader’s emotions.

Persuasive writing is a style of writing that we use to persuade readers to agree with us. We want them to understand our point of view or we want them to do something after reading what we write.

If you want to know more about styles of writing, click here: 4 Writing Styles Everybody Needs To Know

I found this useful list of words in an interesting article called Common words that suck emotional power out of your content by John Gregory Olson. He explains how words have emotions attached to them, and that you should choose the correct ones for the response you want to elicit from your reader.

Persuasive Writing – Emotional vs Intellectual Words

Click on the link to read the full article.

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 by Amanda Patterson

If you enjoyed this article, read:

1. Persuasive Writing Brainstormer Template
2. 10 Tips To Help You Write More Effective Emails
3. Why You Should Not Use Nominalisations When You Write
4. 9 Free Online Grammar Resources You Can’t Ignore
5. 5 Incredibly Simple Ways To Help Writers Show And Not Tell

Top Tip: Find out more about our workbooks and online courses in our shop.